Wedding Shoppe Events Upcoming Events & Promos Discover upcoming trunk shows, sample sales, and special events happening at Wedding Shoppe. JUL 1-31 Summer Bridal Event July 1-31, 2026 JUL 1-31 Kennedy Blue Bridesmaids July 1-31, 2026 AUG 7-16 Stella York Trunk Show August 7-16, 2026 AUG 28-7 Maggie Sottero First Look Event August 28- September 7, 2026 Our most popular events book up quickly. Trunk shows and seasonal promotions often have limited availability and exclusive savings. If an event catches your eye, we recommend reserving your appointment early. Book Appointment Now July 1–31, 2026 Kennedy Blue Bridesmaids Summer Sale Throughout July, enjoy our best prices of the season on bridesmaid dresses and wedding party essentials. All bridesmaid dresses are now priced from $99–$119, with additional savings on suits, robes, and home try-ons. Save up to $45 per dress, enjoy 20% off suits, & up to 50% off robes. Sale pricing is available through July 31. Book your bridesmaids appointment to enjoy these exclusive savings. Shop Bridesmaid Dresses Featured Offer All Kennedy Blue bridesmaid dresses are now $99–$119. Additional Savings 20% off suits, up to 50% off robes, and $10 home try-ons. Shop Bridesmaid Dresses July 1-31, 2026 Summer Bridal Event Throughout July, discover wedding dresses from our exclusive Selby Rae Diamond, Aria, and Limited collections. These thoughtfully crafted gowns balance timeless style, modern details, and approachable pricing, making it easier to find a beautiful dress you'll love. Every gown is priced under $2,000, with many styles under $1,500. Appointments are required and fill quickly throughout the summer. Reserve Your Bridal Appointment Featured Offer Up to $150 off your wedding dress purchase. Collections Selby Rae Diamond, Aria, & Limited Reserve Your Bridal Appointment August 7–16, 2026 Stella York Trunk Show Experience the newest designs from the upcoming Stella York Spring 2027 Collection before they officially arrive in stores. For a limited time, explore an expanded selection of Stella York gowns, including styles available to preview exclusively during this event. From romantic lace and timeless silhouettes to modern details and contemporary designs, there's something for every bridal vision. Appointments are required and availability is limited throughout the event. Reserve Your Bridal Appointment Exclusive Access Preview the Spring 2027 collection before its official release. Special Event Savings Enjoy trunk show savings when you purchase your gown during the event. Reserve Your Bridal Appointment August 28 – September 7, 2026 Maggie Sottero First Look Event Experience the newest designs from the upcoming 2027 Maggie Sottero Collection before they officially arrive in stores. For a limited time, explore an expanded selection of Maggie Sottero gowns, including never-before-seen styles available to preview exclusively during this event. From romantic lace and timeless elegance to modern silhouettes and statement details, this collection showcases the craftsmanship Maggie Sottero is known for. Appointments are required and availability is limited throughout the event. Reserve Your Bridal Appointment Exclusive Preview Be among the first to discover Maggie Sottero gowns before they become part of our everyday selection. Special Event Savings Enjoy special savings when you purchase your gown during the event. Reserve Your Bridal Appointment