Although brides are our main focus here at the Shoppe, we love all the members of your bridal party: including moms! That’s why, once a year, we host a very special mothers’ trunk show, featuring deals on dresses you will only find here for one weekend every year. Want more details? Check it out!

Get 10% off special order mother of the groom and mother of the bride gowns March 15-17!

The really fabulous thing about this event is that we only do it once a year, and every year it becomes more popular. Moms get extra special attention that weekend in the form of extra fitting rooms to accommodate them AND—here’s the best part—they receive 10% off special order gowns, including the super popular Jade and Jade Couture lines by Jasmine. This is the only time we are ever allowed to discount these dresses, so it’s the perfect opportunity for you to snatch up that dress you love.

What can I expect to find for mother of the bride gowns?

In addition to 10% off special orders, we’ll also have tons of in-stock gowns on sale, too, and the great thing about in-stock dresses is that you can take them home the day you buy them. No choosing a size from a size chart or waiting a couple of months to receive your dress! We carry dresses for mother of the groom or bride from 20 different designers, in just about any style, color, and price range you can think of.

So, how do I check out these dresses for mother of the groom or bride?

The mothers’ trunk show is a super busy weekend and appointments fill up quickly, so if you’re thinking you’d like to come, complete an Appointment Request online or give us a call at 877-294-4991. We’d love to help you find the perfect dress for the perfect day!